Friday, May 13, 2022

Pnuma Outdoors Hires and Promotes Industry Veterans to Lead the Charge

Caza Outdoors, LLC (DBA Pnuma Outdoors) is pleased to announce industry veteran Phil Dalrymple as General Manager of Pnuma Outdoors and Heated Core.

Dalrymple will be responsible for the executive management and guidance of brand strategies for the organization. He will be instrumental in supporting the growth that Pnuma and Heated Core are experiencing across the outdoor apparel space.

Most recently, Dalrymple served as Sr. Customer Development Manager for Link Snacks, Inc, where he served as principal for the formation of the Jack Link’s and Bass Pro Shop’s strategic partnership. Prior to that, Phil spent time with Marolina as National Sales Manager, servicing outdoor retail giants Bass Pro Shop’s/ Cabela’s and Scheel’s. Preceding his time in a sales function, he spent 13 years with Cabela’s, where he served in various merchandising and product development roles, including Category Manager for multiple apparel/ footwear categories and Product Line Manager for hunting apparel.

“I’ve spent the majority of my career in and/ or associated with the outdoor industry and am honored to now wear the Pnuma badge," said Dalrymple. "I could not be more excited to join the company during a time of such explosive growth. I’m looking forward to help shape the strategic vision of the organization and deliver continuous innovation to the outdoor apparel market and our passionate customers.”

"We are excited to welcome Phil to the team to lead Pnuma Outdoors and Heated Core. He's proven to be an industry leader during his tenure in the outdoor space, and we're thrilled to see how his past experiences and the company's current potential blend to create something incredible," said Craig Harrison, CEO of Caza Outdoors.

Chief Programs Officer Rusty Smith was also recently selected and promoted to lead the charge in a new role as Director of Sales for Pnuma Outdoors and Heated Core, of Caza Outdoors.

Smith is a 10-year industry veteran working with major retailers and brands as a top-performing sales representative, and later a Sales Manager developing product launch strategies and programs for industry partners. Most recently, Smith's sights were set on growing the Pnuma and Heated Core brands as Chief Programs Officer. His expertise and leadership have proven invaluable as he has led both brands to reach unprecedented growth since joining the Caza Outdoors team in 2021.

"I couldn't be happier to be part of the family here at Caza Outdoors," said Smith. "The Pnuma and Heated Core team have brought to market some of the best hunting and outdoor apparel in the industry, and I'm honored to be part of the leadership team working side by side with Craig and Phil. With the innovative products and technologies Pnuma and Heated Core have to offer, some of our best years are ahead of us!"

"Driven by passion for hunting and the outdoors, Rusty is a proven leader and performer in the industry. His drive and experience have become invaluable to the Caza Outdoors family, and I have full faith that he will continue to execute our vision and excel as we continue on this great adventure together," said Harrison.