Gearfire, the firearms, outdoor sports, and sportfishing industry’s leader in eCommerce, Point of Sale, and Merchant Services is ecstatic to unveil the latest game-changing chapter in their storied history of innovation at SHOT Show 2022, taking place on January 18 - 21 in Las Vegas, Nevada.

“Gearfire will walk into SHOT Show with confidence and excitement, as this will truly be a historic moment for our company,” says Chad Seaverns, COO of Gearfire. “After working tirelessly for years, we’ve finalized a new era of industry-defining technology solutions that we’re proud to be announcing and showcasing to all attendees. With these newest innovations also comes confidence that we’ll be delivering an even more prosperous future for FFLs across the shooting sports industry.”

The most anticipated product unveiling will be that of Gearfire eCommerce 2.0. Developed from the ground up with a combination of leading-edge technology and customer wish list enhancements, this true turnkey solution will make sales and success even easier for outdoor sports retailers.

Another highly anticipated debut will be Gearfire Capital. Built specifically for the shooting sports industry, this firearm-friendly consumer financing tool will allow FFL dealers to remove the barrier of price and convert browsers into buyers.

To top off the list of announcements, Gearfire will also be rolling out a full-fledged partner program, offering individuals an opportunity to promote Gearfire’s solutions and earn money in the process.

While navigating through the crowd, be sure to visit Gearfire and their partners, FastBound and FFLGuard at Booth #11255.