ALPS OutdoorZ has launched the Optima Bow Case, featuring 600D polyester construction, padded fleece interior, and reinforced foam padding to protect bows up to 40 inches. The case includes three exterior gear pockets, full-length arrow pocket, interior compression cam holder sleeves, and MOLLE webbing for customizable organization.
Ameristep® introduces the Frontline Wide-Bottom Extreme Blind, a ground blind designed specifically for archery hunters. The blind accommodates up to three hunters with four silent-sliding shooting windows, Mossy Oak Bottomland camouflage, and a quick-deploy Spider Hub® frame system for rapid setup.
Rage Broadheads unveils the Tyrant 3-Blade mechanical broadhead, featuring a massive 2.0+ inch cutting diameter with offset blade design, titanium chisel tip, and .035" stainless steel blades. Available August 12, 2026 at retailers nationwide and authorized distributors.
Victory Archery introduces the Rival and Rival X hunting arrows, engineered for extreme durability with 1.5K carbon weave construction and an innovative R.P.S. insert system. The balanced-diameter Rival delivers speed and penetration for versatile hunting, while the small-diameter Rival X maximizes kinetic energy and FOC for heavy-boned game.
Elite Archery announces the Victra 40, a 40-inch axle-to-axle target bow debuting at the ASA Classic on July 30. The bow features the SPX2 Cam System, Elite Micro Splitters, and S.E.T. Technology for enhanced stability and tunability, with an MSRP of $1,899.99.
Custom Bow Equipment announces the launch of the Tactic Hybrid 2V, a two-pin vertical archery sight featuring hybrid elevation adjustment, a 12" fiber-optic management system, and included rheostat sight light. The sight ships now at an MSRP of $139.99 and is available through authorized CBE retailers.
Black Gold Premium Accessories launches the innovative MODD Sight, a modular archery sight platform offering customizable pin cartridges, interchangeable housings, and PhotoChromatic Technology. Available July 30, 2026, through authorized dealers and online retailers.
Victory Archery introduces the HLR, an ultra-lightweight carbon arrow shaft engineered for maximum velocity and flat trajectory. Built with high-end carbon fiber and digital spine alignment, the HLR minimizes wind drift and extends effective range for bowhunters pursuing game across varied terrain.
Victory Archery introduces the VLR, a micro-diameter carbon shaft featuring proprietary MaxxKe™ carbon weave technology designed for bowhunters seeking extreme accuracy, minimal wind drift, and superior penetration in the field.
Easton's Match Grade Pro Shop Series arrows, crafted in the USA using the exclusive Acu-Carbon process, offer bowhunters premium precision with features including five-point straightness checks, advanced components, and helical fletching. The lineup includes the Easton 5.0, FMJ, AXIS, SONIC 6.0, and Easton 6.5 models.
Block Targets, a FeraDyne Outdoors subsidiary, unveiled the Block Backyard Range Target, a 34" x 34" dual-sided archery target designed for long-range practice, bow tuning, and backyard competition. Built with layered foam technology, it accommodates field points and broadheads while featuring built-in aiming T's and a dartboard game side for versatile shooting.
Barnett Crossbows introduces the Recruit XP, a budget-friendly crossbow designed for beginner hunters and youth. Featuring the TriggerTech trigger system, 350 feet per second speed, and an easy rope-cocking mechanism, the Recruit XP delivers reliable performance without unnecessary complexity or cost.
Victory Archery introduces three competition-focused arrows: the VTAC 23, VX27, and 3DHV, engineered with MaxxKe™ Technology for precision, speed, and consistency in competitive 3D target archery. Each arrow features Victory's advanced carbon construction and precision manufacturing standards.
Easton's Match Grade Pro Shop Series arrows offer bowhunters precision-engineered hunting arrows crafted in the USA with exclusive Acu-Carbon process technology. Featuring industry-leading straightness tolerances and premium helical fletching, these arrows are available in multiple models including FMJ, AXIS, and SONIC.
Barnett introduces the Hyper Raptor TREX crossbow for spring turkey hunting, featuring a compact 7.25-inch axle-to-axle design, 440 feet per second bolt speed, and TriggerTech trigger system. The lightweight 8.2-pound crossbow excels in ground blinds and run-and-gun hunting scenarios.
Carbon Express announces the return of competitive shooting arrows for 2026, including the MAXIMA XL Series, NANO PRO RZ, NANO PRO X-TREME, and X-BUSTER models. These elite shafts feature advanced Tri-Spine Technology and are engineered for compound, recurve, and indoor shooters, with availability beginning Spring/Summer 2026.
Carbon Express unveiled four new hunting arrow lines at ATA 2026: the PHOTON Series for lightweight speed, the relaunched MAXIMA RED Series with updated components, the MACH 5 as the lightest 5mm arrow, and the PREDATOR AIR Series for durability and broadhead-ready performance, all available in multiple diameters starting Spring 2026.
Rage Broadheads unveiled the Tyrant 3-Blade, featuring a massive 2.0+ inch cutting diameter—the largest 3-blade mechanical cut in brand history. The broadhead combines a titanium chisel tip, offset blade design for aggressive wound channels, and .035" thick stainless steel blades for durability, available Spring/Summer 2026.
Barnett® unveils the Hyper Raptor GTX™, a high-performance crossbow launching arrows at 425 FPS with advanced features including the Halo System, TriggerTech™ Frictionless Release Technology, and Rope Hold™ Roller Ball technology. The package includes premium optics options, HyperFlite™ arrows, and accessories for immediate hunting readiness.
Easton introduces the Easton 5.0 hunting arrow and Match Grade 5MM Half-Out Component system, featuring seamless Acu-Carbon construction for versatile high-speed or high-FOC setups. The USA-manufactured system offers excellent spine consistency, reduced wind drift, and strong downrange energy with available spine sizes from 200 to 500.