FRIDAY, DECEMBER 6, 2024   |   SUBSCRIBE

Archery
 
Barnett® understands the needs of the aspiring archer and builds compound and recurve bow models for kids of all ages. Get ready to embrace the future of youth archery with Barnett's refreshed compound bows and brand-new models, where passion meets precision for the archers of tomorrow.

The Easton 5.0 is the all-new lightweight, small diameter hunting arrow, designed for bowhunters seeking a versatile shaft that offers multiple setup options. Built on a micro-diameter 5mm Acu-Carbon™ platform, the Easton 5.0 reduces friction for enhanced penetration and decreases wind resistance for greater accuracy and higher velocity.

Bowtech Archery introduces the Solution LS, carrying forward the renowned legacy of the original Solution while delivering enhanced performance in a lighter, more agile design. The Solution LS retains everything archers loved about the original Solution, now refined with precision engineering to meet the demands of today’s bowhunters.

Awards & Honors
 
Trijicon, Inc. announced that the Michigan Manufacturing Association has selected the Trijicon ACOG to receive the 2024 Coolest Thing Made in Michigan Award. The ACOG was selected from more than thirty nominated products through two rounds of consumer voting, and a final selection by the MMA Excellence Awards committee.

WATCHTOWER Firearms announces its nomination for “The Most Innovative Brand of Year” at the 2025 Gundies Awards. This is no ordinary accolade; it’s a recognition reserved for those who push boundaries and redefine what’s possible in their field.

Gun Owners of America (GOA) has once again received two nominations for the Gundie Awards, which will be announced at a private event during SHOT Show this coming January.

VKTR Industries announces its nomination for “Emerging Brand of Year” at the 2025 Gundies Awards. VKTR industries is an American manufacturer of premier, self-regulating, short stroke piston rifles and accessories.
Consumer Promos
 
Remington Ammunition announces that its 22 Thunderbolt rimfire ammunition is now on rebate. This Black Friday rimfire rebate offers consumers the chance to be rewarded for purchasing Remington’s trusted ammunition.
Fishing
 
Due to popular demand, the Yamamoto Sanshouo is back in action. Designed to look unlike anything else on the market, the Sanshouo has a distinct profile that closely resembles a waterdog or goby.

Industry Update
 
Silencer Central announces it has broken ground on an all-new warehouse and distribution center located adjacent to its headquarters building. The new 60,000-square-foot facility will house state-of-the-art inventory and distribution lines for all Silencer Central products, as well as research and development infrastructure, including an indoor shooting range.

The Firearms Policy Coalition announced the filing of an important merits-stage brief with the United States Supreme Court in Smith & Wesson Brands, Inc., et al. v. Estados Unidos Mexicanos, which seeks to stop Mexico’s attempts to impose its gun control preferences on Americans through frivolous litigation.

Firearms Policy Coalition (FPC) announced that it has filed a supplemental brief with the Court of Appeals for the Third Circuit in its Paris v. Lara case. Last month, the Supreme Court remanded the case following the Court’s Rahimi decision. The brief can be viewed at firearmspolicy.org/lara.

Gun Owners of America (GOA) applauded the nomination of Kash Patel for Director of the FBI. Mr. Patel, who was a speaker at GOA’s inaugural GOALS conference in Knoxville this past August, is fiercely pro-gun and a staunch advocate for the Second Amendment.

The Second Amendment Foundation has filed an important amicus brief with the U.S. Supreme Court supporting the firearms industry in its defense of the Protection of Lawful Commerce in Arms Act (PLCAA), which is being attacked through a lawsuit against gun manufacturers by the Mexican government.

The Second Amendment Foundation has filed an amicus brief with the Washington State Supreme Court in a case challenging the state’s ban on so-called “large-capacity” magazines and its legal action against Gator’s Guns, a Washington state firearms retailer. The case is known as State of Washington v. Gator’s Custom Guns, Inc.

NSSF® filed an amicus brief in support of Smith & Wesson, Inc., with the U.S. Supreme Court in Smith & Wesson Brands, Inc., et al., v. Estados Unidos Mexicanos. Smith & Wesson, Inc., and other industry members, petitioned the Court to reverse the U.S. Court of Appeals for the First Circuit’s decision to allow the frivolous lawsuit to proceed.

The Second Amendment Foundation (SAF) and its partners in a long-running challenge of California’s restrictive gun control policies regarding gun shows have petitioned the U.S. Supreme Court for review in a case known as B&L Productions, Inc. v. Newsom.

NSSF® revealed that the FBI’s NICS completed 613,380 background checks related to firearms for the week leading up to, and including, “Black Friday,” one of the busiest shopping days of the year. That figure is down from 2023’s total of 680,671 for the same time period. The 2024 total is a 9.8 percent decrease from the 2023 figure.

A coalition of Second Amendment groups led by Gun Owners of America (GOA) and Gun Owners Foundation (GOF) filed an amicus brief in the Supreme Court of the United States in defense of American firearms manufacturers in their court battle with the Mexican government.

NEXTORCH North America announces they have incorporated AvantLink, streamlining their affiliate program to track and pay commissions to approved partners. AvantLink's approach to affiliate marketing is simple; grow your business through quality partnerships.

Outtech announces its partnership with Xpedition Archery, a dynamic brand committed to pushing the boundaries of archery technology with innovative and purpose-driven products. With this partnership, Outtech is poised to help Xpedition Archery reach new heights as a leader in the competitive archery market.

X-Vision Optics announces its partnership with Hicks Inc., a premier wholesale distributor serving the outdoor and sporting goods industries. This partnership will provide more opportunities for outdoor enthusiasts to access X-Vision Optics’ premium products through a wider network of retailers.

Brownells is proud to announce that its Veterans Day Week campaign has successfully raised $120,000 for Special Operations Wounded Warriors (SOWW), thanks to the overwhelming support of its customers. From November 11 to November 17, Brownells committed to donating 4% of all sales made at Brownells.com to SOWW.

NSSF® is sending this update to notify members of a nationwide preliminary injunction which has been issued blocking enforcement of the Corporate Transparency Act (the “CTA”), and its reporting requirements.

How will key state elections impact your business? What does a Republican majority in both the US House and the US Senate mean for the firearm industry? To learn what we can expect in the new year and beyond, please register for NSSF’s post-election webinar on Thursday, December 12, at 2 p.m.

Liberty Safe, in partnership with Tractor Supply Company, announces a donation of $188,000 to Folds of Honor, a nonprofit organization dedicated to providing educational scholarships to the families of fallen and disabled military personnel and first responders.

Firearms Policy Coalition (FPC) announced that it has filed a new federal lawsuit challenging Pennsylvania’s law banning 18-20-year-olds from applying for Licenses to Carry Firearms (LTCFs). FPC is joined in the litigation by two FPC members and the National Rifle Association (NRA).

Firearms Policy Coalition (FPC) announced that it has filed a reply brief with the United States Supreme Court in support of its petition for certiorari (review) in Snope v. Brown (formerly styled Bianchi v. Brown), the FPC Law case challenging Maryland’s ban on so-called “assault weapons.”

NSSF® praised the San Diego County Superior Court’s decision to grant summary judgment in favor of Smith & Wesson, Inc. under the Protection of Lawful Commerce in Arms Act (PLCAA). The court decided Tuesday that Smith & Wesson, Inc. is not responsible for the horrendous criminal acts committed by a deranged murderer at the Chabad of Poway, in Poway, Calif., on April 27, 2019.

Pete Przepiora has joined Rapala VMC as its new Regional Sales Manager focusing on the Eastern United States as well as Texas, Arkansas, Louisiana and Oklahoma. In his new role, Przepiora will work with Rapala VMC’s retail partners and distributors to market all Rapala VMC brands sold in the U.S.

Liberty Ammunition, the leading manufacturer of self-defense ammunition, is partnering with Odle Sales on a nationwide basis.

As an FFL dealer, you may have already looked into storing your 4473’s electronically. We know it’s a lot of information to digest, so we’re here to simplify the guidelines so you can choose the right 4473 cloud storage supplier. Finding the right digital storage provider can make your business more efficient by streamlining your recall process and the labor involved in keeping all tangible paperwork organized.

Springfield Armory announced the release of the Echelon 4.0C 9mm, a duty-grade compact pistol engineered for carry. The new Echelon 4.0C is a solid modern striker-fired pistol, but with a shorter 4" barrel and compact frame for enhanced concealability.
Jobs, Jobs, Jobs
 
The Scholastic Shooting Sports Foundation (SSSF) is seeking a highly motivated individual to assume the role of Director of Development for the Scholastic Clay Target Program (SCTP). The successful candidate will be responsible for growing and supporting SCTP member teams.

S&W is seeking candidates for District Sales Manager in the territory of Connecticut, Rhode Island, Massachusetts, New York, Vermont, New Hampshire, and Maine.
Newsstand, Radio & TV
 
Firearms enthusiasts and Second Amendment advocates won't want to miss an in-depth analysis by renowned journalist and gun rights advocate David Codrea online at Firearms News magazine. The article, which will also be in the January issue, titled "Donald Trump and Republicans Owe Gun Owners, and It’s Time to Collect", explores the critical steps that need to be taken to restore constitutional liberties and hold leaders accountable for their promises to gun owners.

GUNS Magazine hit newsstands in 1955, breaking ground as the first magazine dedicated to firearms. Editor Brent T. Wheat and the GUNS team revisit seven decades of the guns — including a pair of “Great Western revolvers” gracing the cover — history and trends that shaped the magazine’s reputation among enthusiasts and the firearms community at large.

The latest episode of the HeadHunters NW Podcast features a fascinating conversation between host Shaylene and Joshua Boomgaarden, owner of Breek Arms. Known for its innovative firearm accessories, Breek Arms has been making waves in the firearms industry with its signature products like the Warhammer and Sledgehammer charging handles.

Throw another log on the fire, grab a warm drink and settle in for Sportsman Channel's "Coldest Hunts," beginning at 5 p.m. ET on December 7.

The Armory Life announced the release of the Winter 2024 issue of The Armory Life print magazine, featuring a cover story on the new 1911 AOS line of optics-ready pistols. This quarterly print magazine complements the daily digital content available on TheArmoryLife.com.

MyOutdoorTV (MOTV) is streaming now the “Birds and Dogs Channel” presented by Wild Upland. This scheduled channel brings the excitement of the great outdoors to viewers’ screens all day, every day.
Now Shipping
 
The all-new Christensen Arms Evoke Series, the first centerfire rifle under $1,000 by the American-made brand, is now shipping to retailers nationwide. Evoke caters to the needs of hunters and shooters of all types, and is backed by Christensen Arms’ legendary Sub-MOA Guarantee and Limited Lifetime Warranty.
Product News
 
Mesa Tactical has introduced an extended version of its popular aluminum Truckee forend for the Beretta 1301 shotguns, originally announced in 2023. The new forend is 15¾ inches long, nearly three inches longer than the standard 13 inch version.

Featuring a 7-foot by 7-foot footprint, the Gladiator from Rutted-Up Blinds is built for comfortably hunting all season long in any conditions. The blind’s 11 windows can lock out in any position and are fully smoked while still providing a clear view for firing or filming, even in low-light conditions.

Aesir Brands, the maker of Hang-AR, maker of innovative firearm storage solutions, introduced the new STEALTH Gun Mount. It’s the latest addition to the Hang-AR system lineup. This device utilizes the M-LOK attachment of any platform gun or rifle to vertically hang the firearm in the owner’s preferred location. The STEALTH Mount features a quick attach/detach functionality or the setting screw can be applied for the mount to run full-time on the rifle.

Rost Martin announces that the California Department of Justice (DOJ) has approved the sale of their California-compliant RM1C. On December 4, 2024, Rost Martin received confirmation that the RM1C pistol was added to the roster of certified handguns.

Rost Martin is announcing the release of the RM1C in another popular color variant, OD green. The OD green color variant features the frame in classic olive drab, contrasting with the rugged black slide of the RM1C platform.

When the temperature drops and layering is a must, the Huk Hawser Collection is the go-to choice for those looking to pair style with warmth. The Hawser Plaid Flannel offers the ultimate flannel comfort delivered in a good-looking, balanced package.

Iceland Coolers is proud to announce a new Military and First Responder Discount Program in partnership with GovX. This initiative reflects the company's gratitude and support for the dedication and sacrifices made by U.S. military personnel, their families, and first responders across the nation.

FightLite® Industries, a division of ARES Defense Systems® Inc. is pleased to announce that the second US Patent for their HERRING® Model 2024™ – Modern Lever Action Rifle has been granted by the US Patent and Trademark Office.

Cotton Candy from Antler King is the first deer attractant formulated with nutritious cottonseed. Loaded with more fat, fiber, and protein than any other grain, cottonseed is the ultimate food source for deer from north to south.

The STK Series by Armscor / Rock Island Armory is releasing its newly redesigned line. The STK100 Ultra, STK150, and STK200 bring new functionality and classic design together to deliver a truly advanced experience for concealed carry and everyday users.

NEXTORCH North America announces the NEXTORCH ND30B Civilian Electronic Distraction Device. The ND30B, a powerful distraction device, is designed to deliver intense light and sound for tactical applications. The ND30B provides a non-lethal means to create a tactical advantage.

Bear Creek Arsenal is now offering bolt action style uppers and rifles compatible with AR-15 lowers, now available in the powerful .350 Legend and .450 Bushmaster. These new products are designed to seamlessly integrate with AR-15 lowers.

Beretta USA unveils two exclusive knives crafted in collaboration with Tops Knives™: the Borah Peak and the Crater Moon. These remarkable blades epitomize the perfect blend of cutting-edge innovation, superior quality, and outstanding performance, making them ideal for everyday carry (EDC), self-defense, and a variety of outdoor activities.

Sturm, Ruger & Company, Inc. (NYSE: RGR) announces the release of two new Ruger® Mark IV™ 22/45™ Lite rimfire pistols. Combining reliability and accuracy with an attractive and updated style, these pistols have a custom pistol look without the custom price.

The Galco Classic Lite 2.0 Shoulder System is now available to fit the GLOCK 43X – whether or not fitted with an optic. This system includes the holster, harness, double ammo carrier and a set of harness fasteners.

Camfour announces the launch of new Camfour Exclusives Heckler and Koch MP5 & HK416 Rifles in Black and FDE. The MP5 is chambered in 22lr, fixed stock, 16.1” barrel with shroud, and a single stage trigger. The HK416 is chambered in 22lr, the classic HK brown finish, aluminum receiver, pistol grip with storage compartment, adjustable flip up sights and more.

European American Armory Corp launched a new double-stack 1911 that single stacks rounds at 25 yards. The next generation handguns from EAA are sure to be a thorn in the side of their competitors due to excellent manufacturing quality, low price, and consistent availability.

BPI Outdoors / Bergara® Rifles announces Premier Series Actions and Premier Barreled Actions available for sale to consumers. Available now, Bergara Premier Actions are precision-crafted in the USA from 416 Stainless Steel, designed to fit most Remington 700 style stocks and chassis.

Browning Trail Cameras has just released an insightful guide crafted especially for first-time buyers. Whether you're interested in wildlife tracking, securing your property, or simply exploring nature in new ways, this guide covers everything you need to choose the perfect trail camera.

Galco's new Interchangeable belt channels convert professional-grade IWB holsters from strongside to appendix carry. They're offered in two widths to fit the Royal Guard (original and 2.0), Summer Comfort and Hawkeye IWB holsters.

The 40 oz Ascent Tumbler from Mammoth Coolers is the perfect companion for sipping on the go.

Safariland® announces the release of Echelon fits for the Incog X Inside-the-Waistband (IWB) holster. The addition of these new fits allows for ideal concealed carry of the Springfield Echelon and newly released Echelon Compact handguns for everyday carry (EDC) and duty use.

XTech Tactical announces its standard and extended capacity Glock compatible magazines. The magazines continue the company’s MAG series of steel reinforced polymer magazines that was first released and well established as the new standard for AK-47 magazines.

DeSantis Gunhide® introduces new holster fits for the Springfield Echelon 4.0C. The holsters, the #137 Slim-Tuk and the #195 Veiled Partner, are optics-compatible.

FALCO Holsters presents their cold weather carry holster collection — ideal for concealed carriers adding winter layers and perfect as a Christmas gift for the firearm enthusiasts in your life. These options provide carrying and gift-giving solutions this holiday season.
Shows
 
Al’s Goldfish Lure Company is gearing to display at the St. Paul Ice Fishing and Winter Sports Show, in St. Paul, Minnesota, from December 6-8, 2024 at the RiverCentre. Located in booth #231, visitors can expect to see the full lineup of Al’s Goldfish premium fishing lures and accessories.

Media members excited to start the new year right by attending the annual DSC Convention & Sporting Expo to be held January 9-12, 2025, can pre-register for credentials now.
 
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