Digital advertising is pivotal for the success of businesses globally. If you can’t promote your products online, growth and scalability is limited. Yet, industries like firearms hunting and archery face distinctive challenges due to platform restrictions. Major platforms such as Google Ads and YouTube prohibit promotions related to firearms and archery, limiting businesses' reach to their audiences. These strict and unfair content policies lead to:

• Limited Targeting Options: Restrictions hinder businesses from reaching specific groups like hunters or sports enthusiasts.
• Curbed Ad Creativity: The policies can stifle creative and captivating ad campaigns.

In addition to these challenges, advertisers have to navigate complex local and federal regulations to clear compliance hurdles.

In response, businesses have turned to alternative marketing channels, including influencer marketing, email marketing, and SEO with some degree of success. However, each of these options comes with their own set of challenges including an over-saturation of competitive ads, inflated pricing and limited ability to measure results.

Now, Urge Media has a new solution: Freedom Reach. This service uses a proprietary platform that specifically aids sensitive categories, allowing targeted advertising on streaming and display networks, ensuring compliance, effective reach and measured results.

Freedom Reach helps advertisers curate custom data sets - including location, retail habits, behavioral signals, interest categories, and even search data - to optimize campaign performance and ensure your message reaches the right user at the right time, nearly anywhere they go online (including CTV, OTT and streaming devices across all networks).

It's a game-changer, paving the way for new online marketing horizons for these industries and provides;

• Access to ad exchanges only previously available to large companies
• Access to one of the largest consumer databases in the world
• Management by subject matter experts who know shooting, hunting and archery

To learn more about how Freedom Reach can help promote your brand and products, call (502) 702-1832 or email salesteam@urgemedia.com today.