Dealers who stock the Mepro M22 self-powered reflex sight have seen firsthand why it has become one of the fastest-moving optics in its category. Since its 2023 launch, the M22 and its companion model, the M22 Pro, have delivered consistent sales growth and repeat demand from law enforcement, professionals, defense minded shooters and hunters who want an optic that never quits.

Dealers stock it because the M22 stands on Meprolight’s three-decade legacy of battery-free optics. Beginning with tritium-enhanced pistol sights in 1990 and the IDF-issued M21 reflex sight in 2002, Meprolight proved the market for reliable, self-illuminated solutions. The M22 carries that pedigree forward—lighter, more compact, and with a crisp red reticle option alongside proven amber designs.

Features That Drive Sales

• No batteries required — fiber-optics power the reticle in daylight, tritium vials illuminate in low-light, transition is seamless.
• M22 Pro upgrade path — a compact CR2032-powered light module enhances the reticle in the darkest conditions. Dealers can sell the optic and the upgrade kit separately.
• Proven reticle options — red or amber Bullseye (3.5/40 MOA) or Triangle (10 MOA), field-tested by militaries and law enforcement worldwide.
• Built to military standards — waterproof, shockproof, NV compatible, and durable enough for repeat use across rifles, carbines, and shotguns.

Market Validation

Industry recognition helps sell product. As Brian McCombie wrote in Shooting Illustrated:
“The Meprolight M22 Pro proved itself a hard-working optic, capable of operating in most environments from daylight to well into dusk. It’s not inexpensive, but high quality rarely comes at a bargain price.”

The Bottom Line for Dealers

Two years in, the M22 series continues to move—steady sales, strong margins, and upsell opportunities with the Pro Light Module Kit and compatible accessories like magnifiers. For dealers, that means more ways to capture repeat business and maximize the optics counter.

For more information on becoming a valued Meprolight® dealer, visit How To Become A Dealer or call (717) 985-4482.

Rifle Optics Pistol Optics Handgun Sights Rifle / Shotgun Sights