Friday, November 18, 2022

Beretta Holding S.A. Investing $60m Into New US Manufacturing Facility

Dott. Pietro Gussalli Beretta, President and CEO of Beretta Holding S.A., announced the plans of Beretta Holding Group to further increase its strong presence in the US, through its recent acquisition of Norma Precision, investing $60 million in a state-of-the art manufacturing and distribution facility for ammunition to be located in Savannah, Georgia.

Beretta Holding Group already employs close to 1,000 employees in the US through Beretta USA, Benelli USA, Burris, Steiner eOptics and Norma Precision. The Group also operates famous flagship stores in Dallas and New-York. This new facility offers a significant opportunity to the Group to further increase its already extensive footprint in US adding ammunition to its US operations.

“I am delighted to announce our commitment to invest $60 million through our newly acquired US ammunition subsidiary, Norma Precision. Together with my Family and Beretta Holding, we are very proud to add ammunition manufacturing to our US presence. That is a very special moment as we can now provide our loyal and dedicated US customers with a full range of locally manufactured premium products spanning from firearms to ammunition and optics, all united under the same Group. We are also supporting the local economic network by creating hundreds of new jobs.” stated Dott. Pietro Gussalli Beretta, President and CEO of Beretta Holding S.A.

Norma Precision, providing for 120 years purpose-built premium ammunition, will construct a 300,000-square-foot state-of-the-art facility covering the entire ammunition value chain, from manufacturing, assembly, up to distribution activities. This investment is a major step forward for Beretta Holding and confirms the commitment to always best serve its passionate US customers in the fields of hunting, sport shooting, outdoor, military and law enforcement.