GSM Outdoors is excited to announce the hiring of Jack Dice as Associate Brand Manager for GSM’s fishing division. Dice, who recently graduated from Liberty University with a degree in digital marketing, is also a Yamamoto Baits pro-staff team member.

“I am beyond excited to start working as the Associate Brand Manager for GSM Fishing,” says Dice. “To have the opportunity to work for a company that not only has a history of managing some of the biggest brands in the outdoor industry, but also has a reputation as being one of the industry leaders, is one that I could not be more thankful for and more excited to be a part of.”

Crispin Powley, Vice President of Fishing for GSM Outdoors, echoes the same excitement. “Ever since I met Jack for the first time, I had no doubt that I would at some point offer him a job,” admits Powley. “Jack has excitement, a ton of fishing knowledge and ability, and very high character working in his favor. Jack will bring a very fun, youthful perspective to our team as we seek to develop and market products to the next generation of anglers. I expect him to have a very long and productive career in the fishing industry.”

If you’d like to check out the entire family of GSM brands, please visit www.gsmoutdoors.com.